'Kgolagano e e Tlhaelang' mo Dikgwebong tse Ncha tsa Tshireletso: Dikitso go tswa go 2026 SIA Open House

Ka di 7 Motsheganong 2026, Athenalarm e nnile le tshiamelo ya go tsenela SIA Open House Series, e leng kopano ya maranyane e e neng e tshwerwe ke Mokgatlho wa Indaseteri ya Tshireletso (SIA). Mo mafelong a rona a jaaka Botswana le Aforika Borwa, kwa tlhokego ya ditsamaiso tse di nonofeng tsa tshireletso ya malapa le dikgwebo e leng kwa godimo ka ntlha ya ditshwanelo tsa kago le seemo sa tshireletso, re ne ra tlhopha go fetsa nako mo setlhopheng sa “StartUps mo Tshireletsong”.
Puisano eno e nnile segakolodi se se maatla sa gore mo lefatsheng la tshireletso ya mmele, boitlhamedi ke 20% fela ya ntwa; go tlhaloganya ecosystem ke 80% e e setseng.
Botlhale jwa “Moriri o Mosweu”: Goreng Boitemogelo bo le Botlhokwa
Nngwe ya dintlha tse di gogang maikutlo thata mo thutong eno e tswile kwa go rre wa kgwebo yo o nang le boitemogelo yo o fetseng dingwaga di le 22 mo lefatsheng la dikgwebo tse ncha. O ne a akanya ka nako e a neng a tsena mo indasetering ya tshireletso ka 2003, a dira ntlha e e neng ya ama mongwe le mongwe mo kamoreng eo:
“Go nna le botegeniki jo bo kwa godimo ga go raye gore o siametse mmaraka.”
O ne a bolela ka phatlalatsa gore “meriri ya gagwe e mesweu” ke maduo a diphoso tsa nako e e fetileng—dingwaga tse a di fetseng a leka go tsamaisa mmaraka kwa ntle ga mmapa. Polelo ya gagwe e ne ya totobatsa botlhoko jo bo fapaneng jwa dikgwebo tse ncha tsa tshireletso: o ka tswa o na le alaramo e e tsamaisiwang ka AI e e gaisang tsotlhe kgotsa hardware e e nonofeng thata, mme fa o sa tlhaloganye “ke mang yo o leng mang” mo indasetering, o ka latlhegelwa ke dingwaga di le pedi kgotsa di le tharo o sa ntse o leka go batla kgoro ya ntlha.
Go Rarabolola Khoutu ya Ecosystem ya Tshireletso
Mo dikgwebong tse di tswang kwa ntle ga lephata la rona—segolo bogolo tse di tswang mo lephateng la SaaS kgotsa Cyber—ecosystem ya tshireletso ya mmele e ka tsena jaaka kago e e sa tsenegeng. Thuto e ne ya kgaoganya batshameki ba botlhokwa ba mongwe le mongwe yo o tsenang a tshwanetseng go ba tlhaloganya:
- Bagakolodi: Ke balebeledi ba ba kgethang gore ke ditshipi (brands) dife tse di dumeletsweng go nna le seabe mo diprojekeng tsa maemo a a kwa godimo.
- Bakopanyi ba Ditsamaiso (System Integrators): Borogo jwa botlhokwa. Ga ba “tsenye” tshipi fela; ba thaya tharabololo. Fa mokopanyi a sa rate mokgwa o tshipi ya gago e leng motlhofo ka one go dirisiwa, tekeniki ya gago e swa e sa ntse e tswa.
- Baanamisi (Distributors): Enjene ya dithoto (logistics) e e laolang setoko sa selegae le madi a sekoloto.
- Badirisi ba Bofelo: Kgolagano ya bofelo, yo ditlhokego (le dipoifo) tsa gagwe di tsamaisang ketane yotlhe.
Mo nakong ya puisano, baitsanape ba indaseteri ba ne ba totobatsa dipotso tse pedi tsa botlhokwa tse di laolang gore a tshipi e ka kgona go bereka mo ecosystem ya segompieno:
- A go motlhofo go thulaganyediwa (program) ke motsenyi (installer)?
- A e kopana sentle le VMS (Video Management Systems) e e leng teng bakeng sa netefatso ya pono?
Kwa Athenalarm, re sale re lemoga dintlha tseno jaaka “maemo a gauta” a tlhabololo ya ditshipi. Ke sone se se dirang gore re dire phanele ya taolo ya alaramo ya motseletsele wa AS-9000 le tsamaiso ya alaramo ya AS-6000 GSM/4G WIFI re akantse ka “mokopanyi ntlha”. Ditharabololo tsa rona di thailwe bakeng sa go thulaganyediwa ka bonako le go kopana ka botlalo le Ditsamaiso tsa go Beela Leitlho Alaramo ya Network, re netefatsa gore hardware e rarabolola bothata jwa mokopanyi jaaka bo nnang bothata jwa modirisi wa bofelo.
Cyber kgotsa Physical: Thulano ya Ditso
Karolo nngwe ya puisano e ne e tsepamisitse maikutlo mo dikhamphaneng tse di tsenang mo tshireletsong go tswa mo maphateng a Cybersecurity kgotsa Boiphemelo. Le fa di na le tekeniki e e kwa godimo, ditsela tsa tsone tsa “Go-to-Market” (GTM) gantsi di a retelelwa mo tshireletsong ya setso.
Cybersecurity gantsi e malebana le thekiso e e tsepameng, di-subscription, le go dirisa cloud pele. Tshireletso ya setso, le fa go ntse jalo, e agilwe mo thekisong ka ditsela tsa phatlalatso (channel sales), dikopanelo tsa boenjenere tsa selegae, le tshepo ya nako e telele. O ka se “kgoreletse” indaseteri ya tshireletso ka go tila tsela ya phatlalatso; o atlega ka go nonotsha tsela eo. Eno ke filosofi ya botlhokwa e re e amogelang kwa Athenalarm—go nna molekane yo o tshegetsang network e e leng teng go na le go leka go e potologa.
“Baagi go na le Phadisano”
Ntlha e e lapolosang go gaisa e ne e le mantra ya setshaba: “Ga re fano go rekisetsa ba bangwe; re fano go thusa.” Maikaelelo a setlhopha sa SIA StartUps ke go tlhola “lotso” kwa diphoso di abalanwang teng gore di se ka tsa boelediwa. E ka tswa e le ka “Pitch Competitions” go bona tshono mo ditshupong tse dikgolo tsa kgwebo kgotsa ka dikomiti tsa didirisiwa tsa baithaopi, maikaelelo ke go godisa indaseteri yotlhe.
Tsela ya Tiriso ya go Ya Pele
Mo dikhamphaneng tse di tlhagang le bakopanyi ba ditsamaiso ba ba nang le boitemogelo, molaetsa o a utlwala: go nna le seabe mo mekgatlhong e e tshwanang le SIA ke tsela e e potlakileng ya go kiba sekgala sa kitso.
Le fa boleloko jwa khamphani bo le mo go bo ka nnang $700, setlhopha sa “StartUps mo Tshireletsong” se fana ka ditlhwatlhwa tse di fokoleditsweng thata bakeng sa batshameki ba basha. Ke tlhwatlhwa e nnye bakeng sa go fitlhelela setshaba se se ka go bolokelang dingwaga tsa go leka le go fosa.
Bokhutlo
Kwa Athenalarm, re dumela gore go nna kwa pele ga indaseteri go raya go le gontsi go feta go dira hardware fela o le esi. Go raya go nna karolo e e tlhaga ya puisano, go tlhaloganya mathata a ditsela tsa phatlalatso tsa tshireletso ya lefatshe, le go nyalanya ditshipi tsa rona le maemo a a sireletsang baagi ba rona.
Ka go fana ka hardware e e leng motlhofo go motsenyi le go nyalana le ditsamaiso tse di gatetseng pele tsa Tsamaiso ya go Beela Leitlho Alaramo ya Network, re thusa balekane ba rona go tsamaeletsa ecosystem e e rarane ka boikanyo. Tsela ya go ya go boitlhamedi jwa tshireletso ke e telele, mme jaaka SIA Open House e bontshitse, ga o a tshwanela go e tsamaya o le esi.
Hlahloba Ditharabololo tsa rona tsa Alaramo ya Boitshunyo tsa seporofeshenale kgotsa Ikgolaganye le Setlhopha sa rona sa Tekeniki bakeng sa dipotso tsa kopanyo.